People Insights
We blend bespoke research with strategic expertise to empower organisational leaders to make fact-based people decisions that improve talent acquisition performance and achieve business goals.
Our Approach
Before any project begins, we complete a discovery phase, gathering comprehensive information about your requirements and identifying any niche research needs. Our projects leverage the expertise of our people analytics and labour market research specialists. With extensive experience using people insights, we create highly effective strategies that help businesses develop competitive employment propositions and make full informed decisions.
Carefully Crafted Consultancy
We work closely with you to gain a deep understanding of your unique needs, challenges, and goals, ensuring that every aspect of our partnership is tailored to your business. Our approach involves open communication and collaboration to uncover any specific research requirements that will inform our strategy.
Develop a Robust Strategy
From there, our dedicated team of people analytics and skills market specialists leverage their extensive experience to analyse the data and provide valuable insights. Using this knowledge, we develop robust, evidence-based strategies designed to position your business competitively within the employment market. By aligning our strategies with your business objectives, we help you attract and retain top talent, ensuring a strong and future-ready workforce.
People Insights Solutions
Skills Research
Our tailored research services provide deep insights into the availability of the specific skills your business needs to thrive. Using a combination of desk-based and telephone research methods, we gather first-hand information about the talent landscape, equipping you with the knowledge to identify and engage the right skills to drive your business forward.
Skills Research Services Include
- Hiring Demand and Supply Reporting
- Advertised Salaries
- Labour Market Trends
- Geographical Skills Mix
Pay Benchmarking
We provide role-specific data and insights to help business leaders design competitive and cost-effective salary and reward packages. By analysing trends across skills, sectors, geographies, and company levels, our insights go beyond generic salary surveys to deliver highly relevant information.
With a unique blend of macro and micro data analysis, we enable you to benchmark effectively, leveraging evidence-based insights tailored to your organisation.
Candidate Surveys
Candidates are just as vital as employees in becoming advocates for your employer brand. To attract and retain the best talent, it’s crucial to understand what draws candidates to your organisation and how your processes, brand, and culture are perceived. The more informed you are, the better you can refine your recruitment approach to secure top talent and ensure their long-term success.
Candidate Survey Services Include
- Comprehensive Candidate Experience Insights
- Online, Telephone & In-Person Surveys
- Actionable Data to Improve Recruitment
- Employer Brand & Engagement Optimisation
Our Candidate Surveys encompass the full range of our research offering, including online surveys, telephone or in-person interviews heling us to evaluate the applicant experience, identifying areas of engagement and disengagement. We provide actionable insights and consultative solutions to address challenges, helping you optimize your recruitment process and enhance your employer brand.
Role & Organisational Design Benchmarking
When creating a new role, team, or function, it’s essential to position it effectively to attract and retain the right talent. Our expert research team provides data-driven insights to ensure your roles are structured competitively and aligned with industry best practices.
Benchmarking Services Include
- Job Title & Positioning – Identify the most relevant and competitive job titles.
- Organisational Structure – Align roles within your team for optimal efficiency.
- Role Scope & Responsibilities – Define clear remits that match industry standards.
- Salary & Benefits Analysis – Ensure competitive pay and benefits to attract top talent.
By leveraging market insights and best practices, we help you build roles that are strategic, competitive, and future-proof.
Beyond benchmarking salaries and job structures, we analyse organisational trends, competitor positioning, and evolving market demands. This enables you to design roles that not only meet current business needs but also future-proof your workforce strategy for long-term success.
Employer Brand Research
In today’s competitive talent market, how your current and potential employees perceive your company as an employer is critical to your success.
Research Services Include
- Online and telephone interviews
- In-depth analysis
- Independent recommendations
- Clear, actionable strategies
With our Employer Brand Research, you can take a more precise and targeted approach to your recruitment and retention efforts, ensuring your employer brand stands out in the market.
Our Employer Brand Research provides insights into what employees and candidates think about working for your organisation and how you differentiate from your competitors. We deliver a comprehensive analysis supported by independent recommendations and a clear action plan to strengthen your employer brand.
Contact our specialist team directly
Contact the Cogito team to discuss your talent acquisition and insight challenges today.
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