Category: People Insights
Expert advice, valuable resources, and the latest news to help you navigate the world of eCommerce - whether you're looking to grow your team, or wanting to further your career in the sector.
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Employer Brand Research: Understanding How Talent Really Sees You
ArticlePeople Insights
Most organisations invest in employer branding; far fewer measure what candidates actually believe. In 2026, candidates scrutinise reputation before they engage — 75–76% research an employer’s brand pre application, and 83% check reviews and ratings — making perception a top of funnel gate, not a nice to have. If you don’t know the external view, attraction and conversion suffer quietly.
Written by:
Marketing -
What Are People Insights — and Why They’re Essential for Talent Strategy
ArticlePeople Insights
Talent decisions are some of the most high‑impact choices organisations make — yet many are still based on assumptions, incomplete data, or internal opinion. People insights change that.
Written by:
Marketing -
Securing a Standout EVP for a Global Fire & Security Leader
Case StudyPeople Insights
Our Client is a well-known Global Fire and Security Business, providing their customers with essential systems, equipment and services. The business approached Cogito to undertake a competitor-led Employer Value Proposition (EVP) research project, focused on sales and engineering talent.
Written by:
Mark GouldingDigital Sales and Marketing Executive
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Leading Footwear Retailer enlists the help of Cogito People Insights
Case StudyPeople Insights
Russell & Bromley are a leading British footwear and handbag retailer that operate 43 stores and two concessions in the UK. Synonymous with expert craftsmanship and fashion-led design, they are a growing business looking to review their current position of remuneration packages within the South London retail employment market for Head Office roles
Written by:
Marketing -
Salary Benchmarking Project for a Management Consulting Business
Case StudyPeople Insights
Cogito’s latest client is a business and digital transformation consultancy that specialises in building great relationships, while designing and delivering some of the world’s largest and most complex transformations.
Written by:
Marc DrewManaging Director
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Cogito Are Outstanding In Their Field For Employee Engagement Survey Project With Mole Valley Farmers
Case StudyPeople Insights
This case study looks at our latest project with Mole Valley Farmers. Over the years, they have acquired many different brands, which has led to a need for more understanding of how all employees feel
Written by:
Marc DrewManaging Director
